About
Hi, I’m Paulius, an analogue guy doing digital stuff.
DTC advertising, creative strategy, visuals, copy, AI workflows: all of it.
2024 – now
BURGA
In November 2024, I joined BURGA as a senior creative strategist. I learned how to work with a business that covers thousands of SKUs, run impactful collections and turn data into new customers.
2021 – 2024
Kilo Group, Moérie
Went full-in on performance marketing at Kilo Group in 2021, then led creative strategy at Moérie until November 2024 — the stage of my career I’m proudest of, being part of the growth the whole country is talking about.
Freelance years 2017 – 2021
Milk, Enter, Wide Wings, SuperYou
Worked with Milk, Enter, Wide Wings and SuperYou, helping brands like Volfas Engelman, Go Vilnius, Harmony Life, Galio Group and Lay’s.
2015 – 2017
Not Perfect
Started in 2015 as a social media manager at Not Perfect, working with brands like Švyturys, Maxima, Melt Water and Obelių aliejus. In 2017, moved deeper into the creative side and went freelance, working with top Lithuanian ad agencies and shipping some of my first DTC ads.